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Beauty Industry

Suave Earns ‘Cruelty-Free’ Accreditation

The Unilever brand has been certified by PETA.

Suave has gained global ‘cruelty-free’ accreditation from People for the Ethical Treatment of Animals (PETA). According to Unilever, a Suave product is sold every 14 seconds, demonstrating that quality, value and safe products that do not require animal testing can be accessible to all.
 
“Millions of PETA supporters and consumers everywhere will be delighted by this news” said PETA Senior Vice President Kathy Guillermo. “PETA welcomes Suave and thanks Unilever for its commitment to ending tests on animals everywhere.”
 
Suave joins a growing number of Unilever brands to have gained ‘cruelty-free’ status from PETA. Dove, Simple, St. Ives, Love Beauty and Planet and Love Home and Planet have all been added to PETA’s ‘Beauty Without Bunnies’ list of certified brands.
 
PETA’s ‘cruelty-free’ logo will appear on Suave’s packaging soon, to assure shoppers that it does not and will not test on animals anywhere in the world.

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